Leveraging AI for Enhanced Personal Branding on LinkedIn: Implications of User Engagement and Trust
(2024) BUSN39 20241Department of Business Administration
Please use this url to cite or link to this publication:
http://lup.lub.lu.se/student-papers/record/9162301
- author
- Budi, Iranaya Dewanti LU and Alinaghian, Ehsan LU
- supervisor
- organization
- course
- BUSN39 20241
- year
- 2024
- type
- H1 - Master's Degree (One Year)
- subject
- keywords
- AI Exposure, Attitudes towards AI, Perception of AI Accuracy, Brand Trust, Technology Acceptance Model, AI-Powered Profile Building, LinkedIn
- language
- English
- id
- 9162301
- date added to LUP
- 2024-06-25 13:09:12
- date last changed
- 2024-06-25 13:09:12
@misc{9162301, author = {{Budi, Iranaya Dewanti and Alinaghian, Ehsan}}, language = {{eng}}, note = {{Student Paper}}, title = {{Leveraging AI for Enhanced Personal Branding on LinkedIn: Implications of User Engagement and Trust}}, year = {{2024}}, }