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2016
Mark ‘Brand New Food’ - Brand Positioning of Entrepreneurial Innovation: A Multiple Case Study in the Food Industry
Lammers, Jamie-Lee Celine ^LU and Ryll, Karoline ^LU (2016) BUSN39 20161
Department of Business Administration
- Master (One yr)
2015
Mark Adidas and the World Cup Sponsorship: Will Adidas Give FIFA the Red Card?
Lammers, Jamie-Lee ; Purkis, Brittany and Ryll, Karoline (2015) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20151
Department of Business Administration
- Misc.