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- 2021
-
Mark
Leveraging brand co-creation in a digital era: An IKEA case study
2021) In The Strategic Brand Management: Master Papers BUSN21 20212(
Department of Business Administration- Misc.
- 2020
-
Mark
The Perceived Innovativeness of Employer Brands - A Qualitative Investigation of the Meaning, Sources, and Role of Employer Brands’ Innovativeness from the Perspective of Talents
(
- Master (One yr)
- 2016
-
Mark
Kan en slogan få ett flygbolag att lyfta?
(
- Bach. Degree
- 2014
-
Mark
Consumer Motivation for Co-Creation and Resulting Effects on Brand Knowledge
(
- Master (One yr)