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- 2024
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Mark
Exploring Consumers Perception of Innovation in Grocery Retail Products
(
- Master (One yr)
- 2022
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Mark
Plant-based Meat Alternative Products versus Conventional Meat: Exploring the Construction of Consumers’ Perception from a High Meat-Eaters Perspective
(
- Master (One yr)
-
Mark
Brand Activism Scepticism
(
- Master (One yr)
- 2020
-
Mark
Impact of Environment-related CSR Activities on Consumer Perception and Purchasing Behaviour in the Global Fashion Industry: A Case Study of “Traditional” and “Sustainability-Driven” Firms - H&M and Tentree
(
- Bach. Degree
-
Mark
Financial brands taking a stand: Exploring the impact of advertised social activism on a brand's image in the financial services sector
2020) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20202(
Department of Business Administration- Master (One yr)
- 2019
-
Mark
Empowered Women - Empowered Sales? The Effect of Femvertising on Consumers’ Attitudes towards the Ad, Brand Gender Perception, and Purchase Intention
(
- Master (One yr)
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Mark
Consumer Perception of Brand Image: Country of Origin and Country of Ownership in Electric Vehicle Brands
(
- Master (One yr)
- 2018
-
Mark
Multisided Platforms. How do platform-based ventures in the food delivery industry acquire consumers in the start-up phase and how are these customer acquisition methods perceived by the consumer?
(
- Master (One yr)
- 2017
-
Mark
Folding carton and internal printing: a technical approach to consumer differentiation and food safety
(
- Master (Two yrs)
- 2016
-
Mark
The Country of Ownership Paradox
(
- Master (One yr)