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2024
Mark From Scroll to Destination: Introducing the Pre-Trip Social Media Influence Model in Travel Planning
Petrovská, Sophia ^LU and Gaetaniello, Giorgia ^LU (2024) BUSN39 20241
Department of Business Administration
- Master (One yr)
Mark Political Marketing in U.S. Elections - How Do Consumers Understand and Make Meaning of Negative Political Marketing on Social Media?
Ulijn, Matthijs ^LU and Leist, Samara ^LU (2024) BUSN39 20241
Department of Business Administration
- Master (One yr)
Mark Understanding consumer’s view on sustainable fashion and its influence on their consumption
Labrín Mesía, Loretta Mayeli ^LU (2024) BUSN39 20241
Department of Business Administration
- Master (One yr)
Mark How Women’s Consumer Identity is Shaped by Social Media and Influencers in the Beauty and Lifestyle Industry?
Mahlakaarto, Essi Katariina ^LU and Suanse, Yanisa ^LU (2024) BUSN39 20241
Department of Business Administration
- Master (One yr)
2023
Mark The Body as a Trend
Valencia, Lourdes ^LU and Haji Ramezani, Maryam ^LU (2023) BUSN39 20231
Department of Business Administration
- Master (One yr)
Mark Beyond the Bin: Dumpster Diving as an Alternative Consumer Practice
Christensson, Adam ^LU and Melin, Vendela ^LU (2023) BUSN39 20231
Department of Business Administration
- Master (One yr)
Mark Empowerment or Manipulation? A Qualitative Study on How Consumers Navigate the Consumption of Period and Fertility Tracking Apps
Wamser, Katja ^LU and Kopp, Paula ^LU (2023) BUSN39 20231
Department of Business Administration
- Master (One yr)
Mark A Recipe for Perfection: A qualitative study in understanding how consumers use food social media trends to navigate the idealised feminine self.
Tucker, Caitlin ^LU and Mahood, Georgia ^LU (2023) BUSN39 20231
Department of Business Administration
- Master (One yr)
Mark Embodied Avatars, Embraced Identities
Lovén, Lina ^LU and Vasilis, Filippa ^LU (2023) BUSN39 20231
Department of Business Administration
- Master (One yr)
Mark The Interplay of Religious Consumption and Immigrant Rituals
El Lezkani, Amira Toufic ^LU and Melekoglu, Ertugrul ^LU (2023) BUSN39 20231
Department of Business Administration
- Master (One yr)

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