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2020
Mark Why Being Green is Harder Than it Seems: Discovering the Effect of Green Brand Knowledge On the Perception of a Green Claim
Parry, Lydia Jayne ^LU and Strålman, Linda ^LU (2020) BUSN39 20201
Department of Business Administration
- Master (One yr)
Mark Evaluating the impact of digital content on consumers’ practices: the phenomenon of cooking videos
Herrero, Alejandra ^LU and Soto Guerrero, Nantli ^LU (2020) BUSN39 20201
Department of Business Administration
- Master (One yr)
Mark Clash of beliefs: 'I want to be green but what about the Christmas tree?'
Deuringer, Vivien ^LU and Langhof, Antonia Ursula ^LU (2020) BUSN39 20201
Department of Business Administration
- Master (One yr)
Mark The high involvement customer journey: A study on customer motivations for touchpoint choice
Pine, Emelie ^LU and Weber, Isabell ^LU (2020) BUSN39 20201
Department of Business Administration
- Master (One yr)
2019
Mark Personal Brands
Karlsson, Johanna ^LU and Cetino Salazar, Carla Melissa ^LU (2019) BUSN39 20191
Department of Business Administration
- Master (One yr)
Mark Disrupting Heritage: A Qualitative Study of how Luxury Fashion Heritage Brands are Perceived by Brand Public Members During a Rebranding
Orheim, Johanna ^LU and Bluhme, Saga ^LU (2019) BUSN39 20191
Department of Business Administration
- Master (One yr)
Mark En kommuns platsvarumärkesskapande kommunikation - En kvalitativ studie på Malmö stad
Jönsson S, Mattias ^LU ; Essfors, Philip ^LU and Omar, Zinar ^LU (2019) FEKH29 20182
Department of Business Administration
- Bach. Degree
Mark Interaktivitet & Engagemang
Guve Samaras, Felix ^LU ; Stefanovic, Laura ^LU and Karlsson, Henric ^LU (2019) FEKH29 20182
Department of Business Administration
- Bach. Degree
Mark Den upplevda Instagram-normen
Glamniki, Adam ^LU ; Dropuljic, Emilia ^LU and Thorngren, Sara ^LU (2019) FEKH29 20182
Department of Business Administration
- Bach. Degree
Mark Caught in a Bad Romance - The Contradiction of Woke Brands in Consumers' Lives
Beckman, Ellinor ^LU and Dalsjö Åström, Miriam ^LU (2019) BUSN39 20191
Department of Business Administration
- Master (One yr)

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your query:: Remove supervisor: Tarnovskaya, Veronika