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- 2019
-
Mark
Varumärkesplattform – ett hjälpsamt verktyg?
(
- Bach. Degree
-
Mark
Varumärkesplattform - substans eller ytlig glans?
(
- Bach. Degree
- 2016
-
Mark
Does it really matter? - A look at how branding strategies affect the return after an IPO
(
- Master (One yr)
- 2010
-
Mark
The Interplay between Internal Values and External Values in the Brand Building Process
(
- Master (One yr)
-
Mark
Kapitalkällan - en varumärkeskapitalsorienterad fallstudie över konkurrenssituationen mellan Loka och Ramlösa år 2000-2008.
(
- Master (One yr)
- 2009
-
Mark
Guerrilla Marketing Technique Effectiveness: A Quantitative Experiment
(
- Master (One yr)
-
Mark
Crash! Boom! Brand! - Product Sound as an Audio Branding Tool
(
- Master (One yr)
-
Mark
Do Givers Really Gain? A study of relationship benefits and sacrifices in BNI a referral network organisation
(
- Master (One yr)
- 2008
-
Mark
The Effects of Culture on Retail Customer Service Expectations in the US and Sweden
(
- Master (One yr)
- 2007
-
Mark
Packaging - Its Role within Brand Management
(
- Master (One yr)
-
Mark
When Madison Avenue turns into Main Street: Consumer generated advertising as a marketing tool and its effects on online word of mouth
(
- Master (One yr)
-
Mark
Opion leaders and word-of-mouth - A Case Study of Masai Barefoot Technology
(
- Master (One yr)
-
Mark
Culture's Affect on the Determinants of Customer Satisfaction in Retailing: The Case of a European Retailer in China and the U.S.
(
- Master (One yr)
-
Mark
Profiling the Fortified Health Food Consumer - a study of Swedish margarine
(
- Master (One yr)
- 2006
-
Mark
In search for something "real" - consumers' perceptions of authenticity in regional food brands
(
- Master (One yr)
-
Mark
Varumärke och univetsitet - Varumärkeskapital ur tre målgruppers perspektiv
(
- Master (One yr)
-
Mark
Social Responsible Sponsorship - an Easy Way to a Stronger Brand? - A study of Consumer Based Brand Equity and Consumer Packaged Food
(
- Master (One yr)
-
Mark
Effectiveness of education program conducted by Novo Nordisk: A study on the prescription behaviour of the doctors’ in the treatment of diabetes disease
(
- Master (One yr)
-
Mark
Hur handelns egna märkesvaror påverkar konsumentens upplevda variation inom ett sortiment
(
- Master (One yr)
-
Mark
Brand-extension och effekter på varumärkeskapitalet -
(
- Master (One yr)