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Re-exploring the rural/urban dichotomy: farm shops in urban settings

Jönsson, Håkan LU orcid (2023) In Food, Culture & Society p.1-17
Abstract
The division between rural and urban values and practices is a classic theme in disciplines such as European ethnology. During the last decades, the urban/rural divide seem to be renegotiated. Traditional, small scale agriculture and food production encapsulates values on display at many dinner tables of the upper middle urban class. This has lead to new business opportunities for rural actors, of which some has tried to take the idea of the farm shop to the city. But what happens when the products enter new contexts? The material for the paper is observations and interviews with retailers in southern Sweden who have established “farm shops” in urban areas. The theoretical perspective is the life mode analysis developed in the 1970s to... (More)
The division between rural and urban values and practices is a classic theme in disciplines such as European ethnology. During the last decades, the urban/rural divide seem to be renegotiated. Traditional, small scale agriculture and food production encapsulates values on display at many dinner tables of the upper middle urban class. This has lead to new business opportunities for rural actors, of which some has tried to take the idea of the farm shop to the city. But what happens when the products enter new contexts? The material for the paper is observations and interviews with retailers in southern Sweden who have established “farm shops” in urban areas. The theoretical perspective is the life mode analysis developed in the 1970s to investigate its relevance for the 21st century in combination with the “good farmer” concept and heritagization. The article concludes that farm shops in urban settings may offer local and traditional food, but it is the offering of an emotional space in which to dwell and to decelerate, while, at the same time, being a potential place in which to counteract the distance between urban and rural life modes and values, that is the unique features of the settings. (Less)
Please use this url to cite or link to this publication:
author
organization
publishing date
type
Contribution to journal
publication status
epub
subject
keywords
Farm shops, rural/urban, life mode analysis, good farmer, deceleration, heritagization, local food, Farm shops, rural/urban, life mode analysis, good farmer, deceleration, local food, heritagization
in
Food, Culture & Society
pages
17 pages
publisher
Bloomsbury Publishing
external identifiers
  • scopus:85179739304
ISSN
1552-8014
DOI
10.1080/15528014.2023.2285130
project
Cultures of Consumption
Butiken som mötesplats - - en central konkurrensfördel i en digitaliserad värld
When is food worth a trip? A study of culinary tourism in Sweden
language
English
LU publication?
yes
id
56e9e9e6-f51a-4e1c-aee8-1ef1b12b49ea
date added to LUP
2023-12-22 14:04:17
date last changed
2024-01-05 17:38:22
@article{56e9e9e6-f51a-4e1c-aee8-1ef1b12b49ea,
  abstract     = {{The division between rural and urban values and practices is a classic theme in disciplines such as European ethnology. During the last decades, the urban/rural divide seem to be renegotiated. Traditional, small scale agriculture and food production encapsulates values on display at many dinner tables of the upper middle urban class. This has lead to new business opportunities for rural actors, of which some has tried to take the idea of the farm shop to the city. But what happens when the products enter new contexts? The material for the paper is observations and interviews with retailers in southern Sweden who have established “farm shops” in urban areas. The theoretical perspective is the life mode analysis developed in the 1970s to investigate its relevance for the 21st century in combination with the “good farmer” concept and heritagization. The article concludes that farm shops in urban settings may offer local and traditional food, but it is the offering of an emotional space in which to dwell and to decelerate, while, at the same time, being a potential place in which to counteract the distance between urban and rural life modes and values, that is the unique features of the settings.}},
  author       = {{Jönsson, Håkan}},
  issn         = {{1552-8014}},
  keywords     = {{Farm shops; rural/urban; life mode analysis; good farmer; deceleration; heritagization; local food; Farm shops; rural/urban; life mode analysis; good farmer; deceleration; local food; heritagization}},
  language     = {{eng}},
  month        = {{12}},
  pages        = {{1--17}},
  publisher    = {{Bloomsbury Publishing}},
  series       = {{Food, Culture & Society}},
  title        = {{Re-exploring the rural/urban dichotomy: farm shops in urban settings}},
  url          = {{http://dx.doi.org/10.1080/15528014.2023.2285130}},
  doi          = {{10.1080/15528014.2023.2285130}},
  year         = {{2023}},
}