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- 2024
-
Mark
Research Contributions in Interpretivist Marketing and Consumer Research Studies: A Kaleidoscopic Framework
(
- Contribution to journal › Article
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Mark
Ethical Consumption Cap
(
- Chapter in Book/Report/Conference proceeding › Book chapter
-
Mark
If the Cap Fits : An empirical exploration of how ethical consumption is capped
2024) Asia-Pacific ACR Conference 2024(
- Contribution to conference › Abstract
-
Mark
From Strategic Opportunity to Existential Imperative : Sustainability discourses in fashion retail
2024) Brand Camp 6(
- Contribution to conference › Abstract
-
Mark
The epiphany of becoming a craft worker : A work life history analysis
2024) EGOS colloquium(
- Contribution to conference › Paper, not in proceeding
-
Mark
Reimagining Consumption in the Climate Crisis
2024) Association for Consumer Research Annual Conference(
- Contribution to conference › Other
- 2023
-
Mark
Saving the social legitimacy of marketing : Creating a utopian sustainable future through the concerted use of marketing theory and practice
(
- Contribution to conference › Paper, not in proceeding
-
Mark
Introduction: The Future of Consumption
2023) p.1-1(
- Chapter in Book/Report/Conference proceeding › Book chapter
-
Mark
(When) Is it Worth Investing in the Personal Service Encounter?
2023) p.345-358(
- Chapter in Book/Report/Conference proceeding › Book chapter
- 2022
-
Mark
Genuine Imposters or Meaning-Makers? : Reflecting upon nonsense and the publication fetish in interpretive consumer research.
2022) 11th EIASM Workshop on Interpretative Consumer Research(
- Contribution to conference › Paper, not in proceeding