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2024
Mark Affective Encounters in Consumption Spaces
Shahriar, Hossain ^LU and Ulver, Sofia ^LU (2024) 2024 Association for Consumer Research (ACR) Annual Conference In Advances in Consumer Research
- Contribution to journal › Article
Mark Digital Traces Representing Online Consumer Practices : A Methodological Guidance for Exploratory Retailing Research
Stoopendahl, Patrik ^LU (2024) Nordic Retail and Wholesale Conference
- Contribution to conference › Abstract
Mark On equal terms? Marketing private label products next to leading national brand products – exploring the phenomena of shielding
Hultman, Jens and Johansson, Ulf ^LU (2024) Nordic Retail and Wholesale Conference
- Contribution to conference › Other
Mark Internal marketing in changing times - Supporting personnel meeting customers in physical retail stores
Johansson, Ulf ^LU and Bäckström, Kristina ^LU (2024) Nordic Retail and Wholesale Conference
- Contribution to conference › Abstract
Mark Handelns egna varumärken : Utveckling, användning och påverkan på konkurrensen
Johansson, Ulf ^LU and Hultman, Jens (2024) In Uppdragsforskningsrapport
- Book/Report › Report
Mark The Role of Consumer Speech Acts in Brand Activism : A Transformative Advertising Perspective
Fletcher-Brown, Judith ; Middleton, Karen ; Thompson-Whiteside, Helen ; Turnbull, Sarah ; Tuan, Annamaria and Hollebeek, Linda D. ^LU (2024) In Journal of Advertising 53(4). p.491-510
- Contribution to journal › Article
Mark Theoretical rigor of customer experience scales : a systematic review and a roadmap for researchers
Hollebeek, Linda D. ^LU ; Sarstedt, Marko ; Menidjel, Choukri ; Urbonavicius, Sigitas and Dikcius, Vytautas (2024) In Marketing Intelligence and Planning 42(8). p.1464-1493
- Contribution to journal › Scientific review
Mark Finding effective and acceptable approaches to managing international collaborations in a geopolitically turbulent world
Schwaag Serger, Sylvia ^LU and Shih, Tommy ^LU (2024)
- Book/Report › Report
Mark Sports as "Washing"
Shahriar, Hossain ^LU ; Lucarelli, Andrea and Ulver, Sofia ^LU (2024) Paper Development Workshop - Advancing Management Theory with Sports Data
- Contribution to conference › Other
Mark Winning the in-store battle : Shopper marketing cases from the shop floor
(2024)
- Book/Report › Report

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your query:: Remove department: Marketing