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- 2016
-
Mark
Introduction : Why the Nordic region?
- Contribution to journal › Article
-
Mark
Place Branding & Public Diplomacy in the Nordic Region
- Contribution to journal › Special issue (editor)
-
Mark
Translating public diplomacy and nation branding in Scandinavia : An institutional approach to the Cartoon Crises
- Contribution to journal › Article
-
Mark
Nation branding as an emerging field – An institutionalist perspective
- Contribution to journal › Article
-
Mark
Place branding in the Øresund region : From a transnational region to a bi-national city-region
- Contribution to journal › Article
- 2014
-
Mark
The risks of nation branding as crisis response: A case study of how the Danish government turned the Cartoon Crisis into a struggle with Globalization
- Contribution to journal › Article
-
Mark
Urban atmospheres as brandscapes and lived experiences
- Contribution to journal › Article
-
Mark
User-generated place brand equity on Twitter : The dynamics of brand associations in social media
- Contribution to journal › Article
- 2011
-
Mark
Innovations in public diplomacy and nation brands : Inside the house of Sweden
- Contribution to journal › Article
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