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- 2023
-
Mark
The Impact of Marketing Channels on Customer Perceived Brand Values in Omnichannel Retailing: Moderating Role of Cultural Differences
(
- Master (One yr)
-
Mark
Hur svenska hushåll anpassar sig till förändrad köpkraft
(
- Bach. Degree
-
Mark
Om data ger precision, träffar den rätt?
(
- Bach. Degree
-
Mark
An analysis of how video advertising factors influence consumers' impulse purchase intentions — In the context of short-form video
(
- Master (One yr)
-
Mark
Hållbarhetsmått, hållbarhetsanseende och finansiell prestation- En jämförande studie av hur hållbarhetsmått och konsument-hållbarhetsanseende påverkar företags finansiella prestation
(
- Bach. Degree
-
Mark
The Great Brand Debate: An Analysis of Consumer Perceptions for Private Labels and National Brands Across Product Categories
(
- Master (One yr)
- 2021
-
Mark
Reminding You to Purchase
(
- Master (One yr)
-
Mark
Football Sponsorship in a context of Club Rivalry: the possible moderating effect of product type based on the FCB grid
(
- Master (One yr)
-
Mark
Value Is in the Eyes of the Beholder - A quantitative study about the moderating effect of consumers' need for uniqueness in the relationship between consumers' brand stereotypes, brand emotions and perceived emotional value of cor-porate brands
(
- Master (One yr)
-
Mark
Analysing the Consumption Motives of Plant-Based Food Alternatives: The underlying Benefit of Virtue Signalling
(
- Master (One yr)