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- 2018
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Mark
Case Events as an Employer Branding Initiative
(
- Master (One yr)
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Mark
WELLS FARGO – THE BANK YOU TRUSTED IS BUSTED
2018) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20181(
Department of Business Administration- Misc.
- 2017
-
Mark
Augmented and virtual reality in the brand building process - a multiple case study approach
2017) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20172(
Department of Business Administration- Misc.