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- 2018
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Mark
Corporate brand identity – brand image alignment
(
- Master (One yr)
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Mark
The Darkest Day in Lufthansa’s History
2018) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20181(
Department of Business Administration- Misc.
- 2017
-
Mark
KEY SUCCESS FACTORS FOR LUXURY BRANDS STRETCHING INTO ATHLEISURE
2017) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20172(
Department of Business Administration- Misc.