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2023
Mark Should we do it ourselves or should we let somebody else do it?
Kisling, Nicholas-Joel ^LU and Bosveld, Julia Herma Cornée Dorothée ^LU (2023) BUSN39 20231
Department of Business Administration
- Master (One yr)
Mark Damned if you do, damned if you don't.
Ellqvist, Felix ^LU ; Kisling, Nicholas-Joel ^LU and Junge, Katharina Nadine ^LU (2023) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20231
Department of Business Administration
- Master (One yr)
2022
Mark The challenges and opportunities of sustaining a brand through repositioning: The Jägermeister Case
Kullenberg, Rebecka ^LU ; Ellqvist, Felix ^LU and Kisling, Nicholas-Joel ^LU (2022) In Strategic Brand Management - Master Papers Series BUSN21 20222
Department of Business Administration
- Master (One yr)