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2021
Mark Are we there yet? Exploring the adoption of blockchain in digital marketing
Lauro, Juan Martin ^LU and Magnusson, Helgi ^LU (2021) BUSN39 20201
Department of Business Administration
- Master (One yr)
Mark Generation Z has opened the can
Carlzon, Emma ^LU and Rammasi, Isabella (2021) SKDK11 20211
Department of Strategic Communication
- Bach. Degree
2020
Mark The Impact of IoT on Supply Chain Management and Digital Marketing in the Fast Fashion Industry With a Focus on Zara
Karlefors Murphy, Nicholas ^LU (2020) IBUH19 20201
Department of Business Administration
- Bach. Degree
2019
Mark The Unravelling of User Generated Content: A Mixed Methods Approach
Zhu, Yajun ^LU and Andrén, Louise (2019) MGTN59 20191
Department of Business Administration
- Master (One yr)
2018
Mark Prosumer Generated Stories
Borgström, Sofia ^LU and Crafoord, Antonia ^LU (2018) SKDK11 20181
Department of Strategic Communication
- Bach. Degree
2017
Mark The Effects of Brand-Context Congruence
Bojanowicz, Weronika ^LU and Hagberg, Johanna ^LU (2017) BUSN39 20171
Department of Business Administration
- Master (One yr)
Mark Digital inbound marketing as an approach to scale up B2B sales
Sölve, Maja and Öjeling, Johanna (2017) MIO920
Production Management
- Univ. Diploma
Mark Som en blixt från klar himmel - En kvalitativ studie om företeelsen blixtkampanj ur ett organisationsperspektiv
Fogde, Matilda ^LU and Jungerth, Emma ^LU (2017) SKDK02 20171
Department of Strategic Communication
- Bach. Degree
2015
Mark Generationsutmaningar i digital marknadsföring – En kvantitativ studie av generationssegmentering i digital media
Kulle, Julia ^LU ; Ingelström, Eric ^LU and Gornik, Agata Anna ^LU (2015) FEKH29 20151
Department of Business Administration
- Bach. Degree
2012
Mark Approaching Future Customer using Technological Advance in Hotel Industry
Pisarova, Andrea (2012)
Department of Service Management and Service Studies
- Master (One yr)

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