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2020
Mark Drinking from the Fountain of Youth? Brand rejuvenation in the case of heritage luxury fashion brands
Netek, Katharina ^LU and Carbone, Feline ^LU (2020) BUSN39 20201
Department of Business Administration
- Master (One yr)
2019
Mark Att vara eller inte vara native
Truvé, Emma ^LU ; Edenborg, Isabelle ^LU and Frick, Anna ^LU (2019) FEKH29 20182
Department of Business Administration
- Bach. Degree
Mark The "unloyal" Millennials : A survey study investigating the relationship between internal communication and employee brand attitudes in the healthcare sector
Andersson, Cajsa ^LU and Jakobsson, Ebba ^LU (2019) SKOK11 20191
Department of Strategic Communication
- Bach. Degree
Mark Risk Preferences of Management Generations
Gier, Jonas ^LU and Witt, Anton ^LU (2019) BUSN09 20191
Department of Business Administration
- Master (One yr)
Mark Millennials-myten: Föreställningar om ledarskap för nya generationer
Toft, Louise ^LU and Svensson, Malin (2019) KSMK65 20191
Department of Service Studies
- Bach. Degree
Mark HAS GUCCI GONE TOO PREMIUM MEDIOCRE? An analytical discussion about the Florentine fashion house’s seemingly bottomless consumer range
Olander, Fanny ^LU (2019) MODK63 20191
Division of Fashion Studies
- Bach. Degree
Mark Brand Activism in Traditional Company’s Marketing Communication and its Influence on Brand Reputation
Dittmer, Marie ^LU and Emtö, Anna ^LU (2019) BUSN39 20191
Department of Business Administration
- Master (One yr)
2018
Mark WATCH OUT FOR GENERATION Z! – A Qualitative Research About Generational Differences and Similarities Towards Influence Marketing within Lifestyle Brands
Alqvist, Julia ^LU and Klaus, Erika ^LU (2018) MGTN59 20181
Department of Business Administration
- Master (One yr)
Mark The real [estate] customer experience journey
Ehrs, Tobias ^LU and Lindfors, Hampus ^LU (2018) BUSN39 20181
Department of Business Administration
- Master (One yr)
Mark Talent Management For Millennials - Is it different and should it be?
Rodell, Karolina ^LU and Ocsko, Emma ^LU (2018) MGTN59 20181
Department of Business Administration
- Master (One yr)

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