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- 2022
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Mark
Self-checkouts in fashion stores - Is it good or bad? An exploratory study on customer attitudes and customer loyalty within a fashion retail context
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- Master (One yr)
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Mark
Touch or Talk: What Motivates Consumers to Choose Self-Service Kiosks or Interpersonal Services when Ordering Fast-Food? A Customer and Manager Perspective
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- Master (One yr)
- 2021
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Mark
Showrooms: the future of online and offline retailers? - An explorative comparison of showrooms’ value contribution to the customer experience
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- Master (One yr)
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Mark
Walk a mile in my shoes: An empirical research into segment-specific customer journeys
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- Master (One yr)
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Mark
The Path of Least Resistance - How established fashion and furniture retailers can implement renting into their business model and overcome consumer resistance
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- Master (One yr)
- 2020
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Mark
In-store applications - expectations, experiences and resulting gaps
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- Master (One yr)
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Mark
What is in a physical store?
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- Master (One yr)
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Mark
Seek and You Shall Find: A Case Study at IKEA About Self-Service Technologies for In-Store Navigation
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- Master (One yr)
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Mark
Snakes & Ladders: S-T-O-R-I-E-S of The Physical Store. A qualitative study referred to the role of the physical store in the high involvement products industry.
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- Master (One yr)
- 2019
-
Mark
Remembering the Forgotten - Conceptualising brand loyalty among consumers of Generation X
(
- Master (One yr)