Linda Hollebeek (Former)
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- 2024
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Mark
Social isolation and risk-taking behavior : The case of COVID-19 and cryptocurrency
- Contribution to journal › Article
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Mark
Crafting conceptual proposition-based contributions: The 7C framework
- Contribution to journal › Scientific review
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Mark
The effect of consumer-perceived COVID-19 ad value on health-protective behavior: Mediating role of engagement
- Contribution to journal › Article
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Mark
Gamification's role in fostering user engagement with healthy food-based digital content
- Contribution to journal › Article
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Mark
Boosting customers’ impulsive buying tendency in live-streaming commerce: The role of customer engagement and deal proneness
- Contribution to journal › Article
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Mark
Engaging consumers through artificially intelligent technologies: Systematic review, conceptual model, and further research
- Contribution to journal › Scientific review
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Mark
The Role of Consumer Speech Acts in Brand Activism : A Transformative Advertising Perspective
- Contribution to journal › Article
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Mark
Using machine learning to develop customer insights from user-generated content
- Contribution to journal › Article
- 2023
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Mark
Customer value, customer engagement, and customer-based brand equity in the context of a digital payment app
- Contribution to journal › Article
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Mark
Mobile app vs. desktop browser platforms : the relationships among customer engagement, experience, relationship quality and loyalty intention
- Contribution to journal › Article