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- 2010
-
Mark
IKEA: Entering Russia
2010) p.584-587(
- Chapter in Book/Report/Conference proceeding › Book chapter
- 2008
-
Mark
Inter-firm market orientation and the influence of network and relational factors
(
- Contribution to journal › Article
-
Mark
Marknadsorientering kräver mer än kundanpassning.
2008) p.149-168(
- Chapter in Book/Report/Conference proceeding › Book chapter
-
Mark
“The role of corporate branding in market driving strategy”
(
- Contribution to journal › Article
-
Mark
Key factors in the international market driving process: the role of internal competencies and external network actors.
2008)(
- Chapter in Book/Report/Conference proceeding › Paper in conference proceeding
-
Mark
Market orientation of retail brands in the grocery chain: The role of supplier relationships
2008) In International Review of Retail, Distribution and Consumer Research(
- Contribution to journal › Article
-
Mark
Market driving multinationals and their global sourcing network
(
- Contribution to journal › Article
-
Mark
The Role of Networks and Matching in Market Entry to Emerging Retail Markets
(
- Contribution to journal › Article
- 2007
-
Mark
Market orientation processes in retailing: a cross-national study
(
- Contribution to journal › Article
-
Mark
Externa relationer: Kostnader, beroenden och fördelar
2007) p.119-144(
- Chapter in Book/Report/Conference proceeding › Book chapter