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- 2011
-
Mark
Kulturinstitutioner och strategisk kommunikation
(2011) p.283-306
- Chapter in Book/Report/Conference proceeding › Book chapter
- 2010
-
Mark
IKEA's image in three countries
(2010) p.73-96
- Chapter in Book/Report/Conference proceeding › Book chapter
-
Mark
The Formation of Image over Time - do chinese, British and Swedish consumers buy the same things at IKEA?
(2010) p.97-110
- Chapter in Book/Report/Conference proceeding › Book chapter
-
Mark
Retailer image - Conceptualisation, formation, methods and perspectives in previous research
(2010) p.1-24
- Chapter in Book/Report/Conference proceeding › Book chapter
-
Mark
What does it all mean? Summing up a research project
(2010) p.237-246
- Chapter in Book/Report/Conference proceeding › Book chapter
-
Mark
Studying image - a visual methodological approach
(2010) p.25-46
- Chapter in Book/Report/Conference proceeding › Book chapter
-
Mark
IKEA's image in three countries
(2010) p.111-130
- Chapter in Book/Report/Conference proceeding › Book chapter
-
Mark
A standardised approach to the world? IKEA in China
(2010) p.47-72
- Chapter in Book/Report/Conference proceeding › Book chapter
-
Mark
Publikstrategier för Dunkers kulturhus
(2010)
- Book/Report › Report
- 2009
-
Mark
A standardised approach to the world? IKEA in China
- Contribution to journal › Article
