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- 2023
-
Mark
Introduction: The Future of Consumption
2023) p.1-1(
- Chapter in Book/Report/Conference proceeding › Book chapter
- 2022
-
Mark
Customer journeys in the new retail landscape : A qualitative study of customer value and new retail store formats
2022) Nordic Retail and Wholesale Conference 2022(
- Contribution to conference › Abstract
-
Mark
Customer journey self-mapping : A qualitative method for evaluating new store formats
2022) Nordic Retail and Wholesale Conference 2022(
- Contribution to conference › Abstract
- 2021
-
Mark
(When) Is it Worth Investing in the Personal Service Encounter?
2021) The Nordic retail and wholesale conference 2021(
- Contribution to conference › Paper, not in proceeding