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- 2022
-
Mark
IKEA: Expanding in Russia
(2022) p.515-520
- Chapter in Book/Report/Conference proceeding › Book chapter
-
Mark
De-romanticising critical marketing theory : capitalist corruption as the Left’s Žižekean fantasy
- Contribution to journal › Article
-
Mark
Lund Digital Marketing Insights Survey 2022
(2022)
- Book/Report › Report
-
Mark
B2B branding in global commodity networks : A cultural branding analysis of a Danish company going global
(2022) p.153-165
- Chapter in Book/Report/Conference proceeding › Book chapter
- 2021
-
Mark
The role of place in city centre retailing
- Contribution to journal › Article
-
Mark
Competing corporate sustainability perceptions in a global retail organization
- Contribution to journal › Article
-
Mark
Förbud mot samarbete med Kina är ingen bra lösning
(2021) In Universitetsläraren
- Contribution to specialist publication or newspaper › Specialist publication article
-
Mark
A global marketing logic: local stakeholders’ influence in diverse emerging markets
- Contribution to journal › Article
-
Mark
The Contribution of Innovation to CSR and Sustainability Implementation by Firms in Emerging Markets
- Contribution to journal › Special issue (editor)
-
Mark
Amazon.se – ett år efter lanseringen. Hur blev det och hur kommer det att bli med försäljning och varumärkeskapital?
- Working paper/Preprint › Working paper
