Andrea Lucarelli (Former)
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- 2021
-
Mark
Guest editorial
(
- Contribution to journal › Debate/Note/Editorial
- 2019
-
Mark
Constructing a typology of virtual city brand co-creation practices: an ecological approach
(
- Contribution to journal › Article
-
Mark
The Nordic wave in place branding: poetics, practices, politics
Cassinger, Cecilia LU ; Lucarelli, Andrea LU and Gyimothy, Szilvia (2019)
- Book/Report › Anthology (editor)
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Mark
Investigating Relational Ontologies in Macromarketing : Toward a Relational Approach and Research Agenda
(
- Contribution to journal › Article
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Mark
The Nordic wave in place branding : moving back and forth in time and space
2019) p.1-9(
- Chapter in Book/Report/Conference proceeding › Book chapter
-
Mark
The Nordic wave in place branding : A manifesto
2019) p.236-236(
- Chapter in Book/Report/Conference proceeding › Book chapter
- 2018
-
Mark
Place branding: A Nordic perspective
2018) The 3rd Annual Conference of the International Place Branding Association(
- Contribution to conference › Abstract
-
Mark
Place branding as urban policy : the (im) political place branding
(
- Contribution to journal › Article
-
Mark
Co-branding public place brands : towards an alternative approach to place branding
(
- Contribution to journal › Article
- 2017
-
Mark
Sailing through marketing : A critical assessment of spatiality in marketing literature
(
- Contribution to journal › Article
-
Mark
Towards Relational Methodologies : Performance vis a vis Performativity
2017) The 12th Annual International Ethnography Symposium(
- Contribution to conference › Other
-
Mark
Overcoming Methodological Individualism In Consumer Research: Possibilities and Challenges
2017) 9th EIASM Workshop on Interpretative Consumer Research(
- Contribution to conference › Paper, not in proceeding
- 2016
-
Mark
The political nature of brand governance : a discourse analysis approach to a regional brand building process
(
- Contribution to journal › Article
- 2015
-
Mark
Situating Macromarketing Research in an Interconnected World : the Quest for Relationality
(
- Chapter in Book/Report/Conference proceeding › Book chapter
-
Mark
The Political Dimension of Place Branding
2015)(
- Thesis › Doctoral thesis (compilation)
-
Mark
The Polymorphous Nature of Place Branding : A Comparison of Stockholm and Turin
(
- Contribution to journal › Published meeting abstract
-
Mark
Brand transformation : a performative approach to brand regeneration
(
- Contribution to journal › Article
-
Mark
Towards a networked brand culture : an examination of Stockholm’s brand on Twitter
2015) 3rd Place Management and Branding Conference(
- Contribution to conference › Other
- 2014
-
Mark
Challenges in destination branding : a cross-case study of three Italian tourist destinations
2014) 4th International Conference on Tourism Management and Related Issues(
- Contribution to conference › Other
-
Mark
User-generated place brand equity on Twitter : The dynamics of brand associations in social media
(
- Contribution to journal › Article
-
Mark
Co-performing tourism places : The "Pink Night" festival
(
- Contribution to journal › Article
- 2013
-
Mark
Towards brand ecology : An analytical semiotic framework for interpreting the emergence of place brands
(
- Contribution to journal › Article
-
Mark
Problematising place branding research : A meta-theoretical analysis of the literature
(
- Contribution to journal › Article
- 2012
-
Mark
Regional Branding : The case of three Italian regions
2012) International Place Branding Conference (Special Edition)(
- Contribution to conference › Other
-
Mark
Unraveling the complexity of "city brand equity" : a three-dimensional framework
(
- Contribution to journal › Article
- 2011
-
Mark
The Pink night of the Romagna Coastal Region : Co-creating Events and Destination Marketing
2011) 1st International Conference on Tourism Managment and Tourism Related Issues(
- Contribution to conference › Other
-
Mark
Co-creating city brands : The spatial-political dimension
2011) EGOS Colloquium, 2011(
- Contribution to conference › Other
-
Mark
Co-Branding Places?
2011) 7th Global Brand Conference AMBRAND SIG(
- Contribution to conference › Other
-
Mark
City Branding : a state of the art review of the current reserach
2011) 2nd Place Branding Conference, Branding Cities In Journal of Place Management and Development 4(1). p.9-27(
- Contribution to journal › Article
-
Mark
Understanding city branding : a framework for analysis
2011) Nordic Academy of Management Conference 2011(
- Contribution to conference › Other