Department of Business Administration
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- 2025
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Mark
A Royal Reality Check: Lessons in Regal Reputations & Brand Management
(2025) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20251
Department of Business Administration- Misc.
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Mark
Montblanc’s Brand Extension Dilemma: How to preserve heritage in a high-tech world?
(2025) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20251
Department of Business Administration- Master (One yr)
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Mark
Vässla – The Cost of Ambition
(2025) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20251
Department of Business Administration- 2nd term paper
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Mark
Twitter to X: Killing the Blue Bird?
(2025) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20251
Department of Business Administration- Master (One yr)
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Mark
MG MOTORS: SHIFTING GEARS BETWEEN BRITISH HERITAGE AND CHINESE OWNERSHIP
(2025) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20251
Department of Business Administration- Misc.
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Mark
The Milk War: Defending Dairy or Milking the Plant-Based Trend?
(2025) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20251
Department of Business Administration- Misc.
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Mark
Bitter Times for Vorarlberg´s favorite Brew: Racism or Heritage?
(2025) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20251
Department of Business Administration- Master (One yr)
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Mark
Perceived Authenticity and Consumer Response to AI-Generated Versus Human- Generated Marketing Content
- Master (One yr)
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Mark
The Influence of Institutional Investor Heterogeneity on Dividend Payouts: Evidence from Japan
- Master (One yr)
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Mark
What Gets in the Way of Trusting AI Chatbots in the HR practice ?
- Master (One yr)