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- 2017
-
Mark
Brand Hostage - How NGOs achieve their Strategic Goals on a Reputational Battlefield
(
- Master (One yr)
-
Mark
A reputational mass-crash for the Tour de France?
2017) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20171(
Department of Business Administration- Misc.
- 2016
-
Mark
I think what's different now, is that there is no patience. Millennial Talent Management
(
- Master (One yr)
-
Mark
Aligning corporate brand identity elements with heritage - How the Ford Motor Company and the Tata Group have managed Jaguar
2016) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20162(
Department of Business Administration- Misc.