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2020
Mark Country-of-origin effect: Expanding brands from Taiwan to Lithuania
Jadzeviciute, Julija ^LU and Yang, Ching Yen ^LU (2020) BUSN39 20201
Department of Business Administration
- Master (One yr)
2019
Mark Att vara eller inte vara ett trädkramarvarumärke, det är frågan
Sild Löhman, Lova ^LU ; Hörwing, Martina ^LU and Leine, Sofia ^LU (2019) FEKH29 20191
Department of Business Administration
- Bach. Degree
Mark Speak up or stay quiet
Burggraaf, Karel Jorg William ^LU and Larsson Taengh, Dennis ^LU (2019) BUSN39 20191
Department of Business Administration
- Master (One yr)
2018
Mark Relationen till ett universitets varumärke
Berggren, Anton ^LU ; Persson, Kristoffer ^LU and Sköld, Dennis ^LU (2018) FEKH29 20181
Department of Business Administration
- Bach. Degree
Mark Hållbarhetsmärkningar i klädbranschen - ett sätt att bygga varumärkeskapital?
Bjursåker, Sofia ^LU ; Johansson, Gustav ^LU and Walldén Persson, Lovisa ^LU (2018) FEKH29 20181
Department of Business Administration
- Bach. Degree
Mark Låt landet lyfta loggan - En kvantitativ studie om country-of-origin-effekters påverkan på företags varumärkeskapital
Sondén Karestrand, Leo ^LU ; Forsberg, Linn ^LU and Göransson, Johanna ^LU (2018) FEKH29 20181
Department of Business Administration
- Bach. Degree
Mark Hur många gånger tänker du bita i det sura äpplet? En kvalitativ fallstudie om varför kunder behåller sin varumärkeslojalitet efter en kris
Lundin, Rebecca ^LU and Fåke, Linnéa (2018) SKOK11 20181
Department of Strategic Communication
- Bach. Degree
Mark Does Communicating Sustainability Raise Luxury Brand Equity? An Experimental Study
Anzer, Julia ^LU and Signorelli, Enrico ^LU (2018) BUSN39 20181
Department of Business Administration
- Master (One yr)
Mark No Brand No Party
La Rocca, Davide ^LU ; Nylén, Tove ^LU and Zethzon, Ebba ^LU (2018) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20182
Department of Business Administration
- Misc.
Mark The Influence of Pop-up Stores on the Brand Equity of Online Retailers
Hauptmann, Jella Lynn ^LU ; Ausserdorfer, Julia and Kantorska, Gracja (2018) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20182
Department of Business Administration
- Misc.

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