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- 2023
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Mark
Om data ger precision, träffar den rätt?
- Bach. Degree
-
Mark
An analysis of how video advertising factors influence consumers' impulse purchase intentions — In the context of short-form video
- Master (One yr)
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Mark
The Great Brand Debate: An Analysis of Consumer Perceptions for Private Labels and National Brands Across Product Categories
- Master (One yr)
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Mark
Building Blocks for a Better Buyer Experience: Consumer Perceptions of Blockchain Authentication Methods in Second-Hand Luxury E-Commerce
- Master (One yr)
-
Mark
The Bouquet of Wine Consumption Drivers
- Master (One yr)
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Mark
The Impact of Marketing Channels on Customer Perceived Brand Values in Omnichannel Retailing: Moderating Role of Cultural Differences
- Master (One yr)
- 2021
-
Mark
Football Sponsorship in a context of Club Rivalry: the possible moderating effect of product type based on the FCB grid
- Master (One yr)
-
Mark
Value Is in the Eyes of the Beholder - A quantitative study about the moderating effect of consumers' need for uniqueness in the relationship between consumers' brand stereotypes, brand emotions and perceived emotional value of cor-porate brands
- Master (One yr)
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Mark
The Effect of Environmentally-Relevant Personal Values on the Purchase Intention of Second-Hand Clothing: A Quantitative Study
- Master (One yr)
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Mark
Reminding You to Purchase
- Master (One yr)