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- 2025
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Mark
Lacoste: Tennis à.la-street-chich?
(2025) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20251
Department of Business Administration- Misc.
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Mark
THE LUXURY PARADOX
- Master (One yr)
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Mark
Iconic Products in B2B Markets
- Master (One yr)
- 2024
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Mark
The future of LEGO Education amidst the greatest corporate turnaround in history
(2024) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20241
Department of Business Administration- Misc.
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Mark
The Brand Behind the Binge: Understanding Streaming Series as Brands
(2024) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20242
Department of Business Administration- Master (One yr)
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Mark
Let's Get (Hyper)Physical: Defining a New Phenomenon
(2024) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20242
Department of Business Administration- Misc.
-
Mark
Cannibalization within a Multi-brand Portfolio – The Case of L'Oréal Group
(2024) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20242
Department of Business Administration- Misc.
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Mark
The Phenomenon of First Hand Experiences With Brands
(2024) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20242
Department of Business Administration- Master (One yr)
-
Mark
Beyond Recognition: Analyzing the Strategic Drivers and Stakeholder Dynamics of Corporate Rebranding in High- Awareness Tech Companies
(2024) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20242
Department of Business Administration- Misc.
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Mark
When Luxury Meets Luxury: The Strategic Advantages and Goals of Luxury Fashion Brand Collaborations
(2024) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20242
Department of Business Administration- Master (One yr)