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Mark
Mythical Branding and Crisis Management - The case of Santa Claus Village
2015) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20152(
Department of Business Administration- Misc.
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Mark
Pinkwashing or Pro-Diversity?
2015) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20152(
Department of Business Administration- Misc.
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Mark
Rhetorical analysis of brand communication over time
2015) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20152(
Department of Business Administration- Misc.