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- 2024
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Mark
The Power of Sustainable Packaging for Cosmetics: What Impact does it have on Consumers in Europe?
(2024) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20242
Department of Business Administration- Master (One yr)
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Mark
Safeguarding Luxury: Managing Exclusivity and Brand Image During Downward Line Extensions
(2024) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20242
Department of Business Administration- Master (One yr)
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Mark
Inclusivity as an Image Bumper: Explored through Monki's Size Range Reduction
(2024) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20242
Department of Business Administration- Misc.
- 2023
-
Mark
The role of customer-based brand equity in the direct-to-consumer business model
- Master (One yr)
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Mark
Multi-Level-Marketing shaping and supporting Brand Identity
- Misc.
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Mark
Don't say the "S"word. The Impact of Buzzwords on Brand Trust.
- Misc.
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Mark
The Underdog Brand Position
- Master (One yr)
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Mark
Luxury textile brands and plant-based vegan leather: A qualitative study on Swedish millennials’ perceptions towards the image of luxury textile brands traditionally reliant on animal leather that are offering plant-based vegan leather textile items
- Master (One yr)
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Mark
The Art of Shielding Luxury Brands: Defensive Strategies for Success
- Bach. Degree
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Mark
Damned if you do, damned if you don't.
(2023) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20231
Department of Business Administration- Master (One yr)