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- 2024
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Mark
Etiska aspekter av AI-användning inom digital marknadsföring: En kvalitativ studie om konsumenternas upplevelser av AI-baserad digital marknadsföring och dess effekt på varumärkesförtroende och köpbeslut
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- Bach. Degree
- 2023
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Mark
Brewing sustainability: Exploring the impact of circular economy communication on consumer engagement and sustainable behaviour in the coffee shop industry
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- Master (One yr)
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Mark
Co-Creation: What Users Want - A Qualitative Study on how Social Media Users balance Motivators and Barriers to Co-Create within Marketing Activities on Social Media Platforms
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- Master (One yr)
- 2022
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Mark
Extending the Rise of Collaborative Working Space: A qualitative study of brand equity creation in the B2B sharing economy
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- Master (One yr)
- 2021
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Mark
Green travel onboarding – An exploration of the environmental value co-creation in tourism transportation online platforms from the millennial's perspective
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- Master (Two yrs)
- 2019
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Mark
Art hotels and value co-creation: the dynamics of the customers’ interaction A case study from Tuscany
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- Master (Two yrs)
- 2018
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Mark
Dynamic consumer value through value co-creation in the context of consumer culture-An ethnographic study on craft beer consumption in China
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- Master (Two yrs)
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Mark
The relationship between BI consultants, Value Co- Creation and the Organisation
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- Master (One yr)
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Mark
Value Co-Creation: Multiplayer
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- Master (One yr)
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Mark
All by myself? - Reluctance towards Digital Devices in Retailing.
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- Master (One yr)