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- 2024
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Mark
Formula 1 Drive to Thrive - How to Handle Success
(2024) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20241
Department of Business Administration- Misc.
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Mark
Undermining My Authority - Becoming a Brand Manager
(2024) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20241
Department of Business Administration- Master (One yr)
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Mark
Cold War In The Ice Cream Industry
(2024) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20241
Department of Business Administration- Master (One yr)
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Mark
Drunk Elephant: The New Toys’R’Us?
(2024) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20241
Department of Business Administration- Master (One yr)
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Mark
Candy clash: M&M’s caught in the crossfire
(2024) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20241
Department of Business Administration- Master (One yr)
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Mark
OpenAI Case - Group 13B - BUSN35
(2024) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20241
Department of Business Administration- Master (One yr)
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Mark
Trekking the Doping Terrain: The Lance Armstrong Saga
(2024) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20241
Department of Business Administration- Misc.
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Mark
Sell-Off, Spin-Off, Carve-Out: Brand Identity Changes for the Corporate Mother Brand and the Divested Brand
- Master (One yr)
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Mark
Icons of Change: Exploring the Evolution of Iconic Assets in the Luxury Sector
- Master (One yr)
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Mark
Gamified Brand Building: Brand Empowerment in Video Games
- Master (One yr)