Johan Anselmsson

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2014
Mark A comparison of customer perceived service quality in discount versus traditional grocery stores.
Anselmsson, Johan ^LU and Johansson, Ulf ^LU (2014) In International Journal of Quality and Service Sciences 6(4). p.369-386
- Contribution to journal › Article
Mark Brand image and customers’ willingness to pay a price premium for food brands
Anselmsson, Johan ^LU ; Bondesson, Niklas ^LU and Johansson, Ulf ^LU (2014) In Journal of Product & Brand Management 23(2). p.90-102
- Contribution to journal › Article
Mark "Använd principer för framgångsrika köpcenter"
Anselmsson, Johan ^LU (2014) In Sydsvenskan
- Contribution to specialist publication or newspaper › Newspaper article
2013
Mark What successful branding looks like: a managerial perspective
Anselmsson, Johan ^LU and Bondesson, Niklas ^LU (2013) In British Food Journal 115(11). p.1612-1627
- Contribution to journal › Article
Mark What’s the buzz about the store? A comparative study of Word of Mouth and customer satisfaction, their sources and relationships to sales growt
Anselmsson, Johan ^LU and Johansson, Ulf ^LU (2013) p.97-128
- Chapter in Book/Report/Conference proceeding › Book chapter
Mark Köpcentrumsförbud inte lösning för levande stadskärna
Anselmsson, Johan ^LU (2013) In SVT DEbatt On-line
- Contribution to specialist publication or newspaper › Newspaper article
2010
Mark The Formation of Image over Time - do chinese, British and Swedish consumers buy the same things at IKEA?
Burt, Steve ; Johansson, Ulf ^LU ; Thelander, Åsa ^LU and Anselmsson, Johan ^LU (2010) p.97-110
- Chapter in Book/Report/Conference proceeding › Book chapter
2009
Mark Personalen stärker varumärket : framgångsrika friska företag (3F)
Anselmsson, Johan ^LU and Melin, Frans ^LU (2009)
- Book/Report › Report
Mark Third generation of retailer brands - retailer expectations and consumer response
Anselmsson, Johan ^LU and Johansson, Ulf ^LU (2009) In British Food Journal 111(6-7). p.717-734
- Contribution to journal › Article
Mark Strategiskt HR-arbete och varumärkesutveckling. En undersökning om ledande befattningshavares uppfattningar om sambanden mellan HR-arbete och varumärkesutveckling
Anselmsson, Johan ^LU and Melin, Frans ^LU (2009)
- Book/Report › Report