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- 2023
-
Mark
Genuine or misleading? An exploration of Gen Z consumer perceptions of inauthentic brand heritage in fashion branding
- Master (One yr)
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Mark
Marknadsföringens roll i kommersiella fastighetsföretag under en lågkonjunktur
- Bach. Degree
- 2022
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Mark
Integrating and Communicating Sustainability Case Study: A global brand’s integration of sustainability in its corporate brand identity & external brand communication; a globalized & standardized vs. localized approach
- Master (One yr)
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Mark
Extending the Rise of Collaborative Working Space: A qualitative study of brand equity creation in the B2B sharing economy
- Master (One yr)
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Mark
“Jag vill ha det hon har” - En kvalitativ studie om influencers påverkan på konsumenter vid köp av kläder på Instagram
- Bach. Degree
-
Mark
Krisen blev en dödsdom för PPM-jätten, vilka lärdomar kan dras av fallet Allra?
- Bach. Degree
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Mark
Kommunikation inom revisionsbranschen
- Bach. Degree
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Mark
Vinna utan att försvinna - En kvalitativ studie om atleters varumärkesassociationer
- Bach. Degree
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Mark
Is it really what is on the inside that counts? A qualitative study on shipping packaging’s impact on brand experience
- Master (One yr)
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Mark
A Bland New Way To Imitate? A Qualitative Study Exploring the Phenomena of Blands Through Consumers' Perceptions
- Master (One yr)