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- 2022
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Mark
Bridging the gap: An exploration into how NFTs can be used as a tool for brand management
(
- Master (One yr)
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Mark
Increasing Brand Accessibility Without Compromising Brand Identity
2022) In Increasing Brand Accessibility Without Compromising Brand Identity BUSN21 20222(
Department of Business Administration- Master (One yr)
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Mark
Weapons of Brand Destruction: Exploring the different methods and strategies used by Online Anti-Brand Communities aimed to harm brands
2022) In Strategic Brand Management - Master Papers Eight Edition BUSN21 20222(
Department of Business Administration- Master (One yr)
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Mark
Counterfeit products affect on brand equity: A case study on how counterfeit products affect a luxury brand’s brand equity
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- Master (One yr)
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Mark
How to Navigate Societal Change by Sticking to your Guns? An exploratory case study of Patagonia
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- Misc.
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Mark
How does body image relate to brand image? An analysis of brands incorporating the body positivity movement
2022) In The Strategic Brand Management: Master Papers BUSN21 20222(
Department of Business Administration- Master (One yr)
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Mark
Original or Originated? An Analysis of the Emergence of Influencer Marketing
2022) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20222(
Department of Business Administration- Misc.
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Mark
Strategic Orientations and Brand Portfolio Management – A FMCG Case Study
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- Master (One yr)
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Mark
Brands Under Siege
2022) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20222(
Department of Business Administration- Master (One yr)
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Mark
Pulling out of a market in times of crisis. Case examples from Russia’s invasion of Ukraine and its implications on brands
(
- Master (One yr)