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- 2025
-
Mark
Marketing machines at work : performing e-commerce by assembling, adjusting, and maintaining a complex market device
2025) In Journal of Marketing Management(
- Contribution to journal › Article
- 2024
-
Mark
Marketing the past : a literature review and future directions for researching retro, heritage, nostalgia, and vintage
(
- Contribution to journal › Article
- 2023
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Mark
Mobile app vs. desktop browser platforms : the relationships among customer engagement, experience, relationship quality and loyalty intention
(
- Contribution to journal › Article
-
Mark
The Empty Body: Exploring the Destabilised Brand of a Racialised Space
(
- Contribution to journal › Article
- 2022
-
Mark
De-romanticising critical marketing theory : capitalist corruption as the Left’s Žižekean fantasy
(
- Contribution to journal › Article
-
Mark
Being innovative, fun, and green? Hedonic and environmental motivations in the use of green innovations
(
- Contribution to journal › Article
- 2019
-
Mark
Smart consumers come undone: Breakdowns in the process of digital agencing
(
- Contribution to journal › Article
- 2015
-
Mark
Masculinising domesticity: an investigation of men’s domestic foodwork
(
- Contribution to journal › Article
-
Mark
Brand transformation : a performative approach to brand regeneration
(
- Contribution to journal › Article
- 2013
-
Mark
From market orientation to brand orientation in the public sector
(
- Contribution to journal › Article