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- 2023
-
Mark
The Underdog Brand Position
(
- Master (One yr)
- 2022
-
Mark
The Karma case: Brand identity and business opportunities
2022) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20221(
Department of Business Administration- Master (One yr)
-
Mark
CSR communication within controversial businesses - a closer look at the fast fashion industry
(
- Bach. Degree
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Mark
Food for Thought: Investigating Brand Activism and the Positioning of FMCG Brands in the Plant-Based Space
(
- Master (One yr)
-
Mark
Increasing Brand Accessibility Without Compromising Brand Identity
2022) In Increasing Brand Accessibility Without Compromising Brand Identity BUSN21 20222(
Department of Business Administration- Master (One yr)
-
Mark
The challenges and opportunities of sustaining a brand through repositioning: The Jägermeister Case
2022) In Strategic Brand Management - Master Papers Series BUSN21 20222(
Department of Business Administration- Master (One yr)
- 2021
-
Mark
How Can Scents Influence the Way Customers Perceive Hotel Brands? Analysis on the Importance of Scents as part of Branding in the Hotel Industry
(
- Misc.
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Mark
The greater good initiatives of country branding
2021) In The Strategic Brand Management: Master Papers series BUSN21 20212(
Department of Business Administration- Master (One yr)
-
Mark
How weird elements in brand communication can strengthen brand intimacy.
(
- Master (One yr)
-
Mark
Disruptive communication: How to overcome stigma - A case study of Kappahl, Tena, Estrid and Deodoc
2021) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20212(
Department of Business Administration- Misc.