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- 2022
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Mark
Increasing Brand Accessibility Without Compromising Brand Identity
(2022) In Increasing Brand Accessibility Without Compromising Brand Identity BUSN21 20222
Department of Business Administration- Master (One yr)
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Mark
The challenges and opportunities of sustaining a brand through repositioning: The Jägermeister Case
(2022) In Strategic Brand Management - Master Papers Series BUSN21 20222
Department of Business Administration- Master (One yr)
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Mark
Food for Thought: Investigating Brand Activism and the Positioning of FMCG Brands in the Plant-Based Space
- Master (One yr)
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Mark
The Karma case: Brand identity and business opportunities
(2022) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20221
Department of Business Administration- Master (One yr)
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Mark
CSR communication within controversial businesses - a closer look at the fast fashion industry
- Bach. Degree
- 2021
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Mark
How Do Heritage Brands Transfer Their Brand Identity While Transitioning From A Complex To A Simple Visual Identity?: A Burberry Case Study
- Master (Two yrs)
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Mark
How Can Scents Influence the Way Customers Perceive Hotel Brands? Analysis on the Importance of Scents as part of Branding in the Hotel Industry
- Misc.
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Mark
The greater good initiatives of country branding
(2021) In The Strategic Brand Management: Master Papers series BUSN21 20212
Department of Business Administration- Master (One yr)
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Mark
How weird elements in brand communication can strengthen brand intimacy.
- Master (One yr)
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Mark
Disruptive communication: How to overcome stigma - A case study of Kappahl, Tena, Estrid and Deodoc
(2021) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20212
Department of Business Administration- Misc.