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2020
Mark How explosive should the launch of the new Samsung Galaxy Note8 be?
Brännström, Tuva ^LU and Siebert, Lara Kristina ^LU (2020) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20201
Department of Business Administration
- Misc.
Mark ‘’Patent vs Patients’’: A case on Novartis patent application in India
Omar, Zinar ^LU ; Andersson, Frida and Belel, Priyanka (2020) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20201
Department of Business Administration
- Misc.
Mark Boeing: What to do when your employees think you are a monkey?
Vázquez Anido, Adrián ^LU ; Nikolic, Suzanna and Thuy Duong, Nghiem (2020) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20201
Department of Business Administration
- Misc.
Mark Positioning the French Goddess, The Citroën DS case
Bruin, Wouter ^LU ; Sanberg, Viktor and Pataki, Alexander (2020) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20201
Department of Business Administration
- Misc.
Mark Pack your bags: A Mulberry Repositioning case
Pine, Emelie ^LU ; Mawire, Mazvita and Ahiaveh, Angela Nunana (2020) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20201
Department of Business Administration
- Misc.
2019
Mark Leadership and Brand Alignment
Hesseborn, Louise ^LU ; Harrysson, Hampus and Weber, Isabell ^LU (2019) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20192
Department of Business Administration
- Master (One yr)
Mark Management of Events Over Time: The Paradox of Brand Continuity and Change
Eckerbom, Johanna ^LU ; Jadzeviciute, Julija ^LU and Yang, Ching Yen ^LU (2019) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20192
Department of Business Administration
- Misc.
Mark Are limited editions limited to products?
Siebert, Lara Kristina ^LU ; Andersson, Frida ^LU ; Paladines Martinez, Carla ^LU and Allard, Johanna ^LU (2019) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20192
Department of Business Administration
- Master (One yr)
Mark Harley-Davidson: Cruising from the Past to the Future
Pjatakova, Dajana ^LU ; Wassberg, Emelie ^LU ; Nortén, Emelie ^LU and Beckman, Ellinor ^LU (2019) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20191
Department of Business Administration
- Misc.
Mark Does One Size Fit All? Branding Strategies for Plus-Size Labels in the Fashion Industry
Hauptmann, Jella Lynn ^LU and Ausserdorfer, Julia ^LU (2019) BUSN39 20191
Department of Business Administration
- Master (One yr)

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your query:: Remove supervisor: Urde, Mats