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- 2024
-
Mark
Using machine learning to develop customer insights from user-generated content
(
- Contribution to journal › Article
- 2023
-
Mark
Marketing for better cities: Setting the agenda for responsible, inclusive, smart and equitable places
2023) 2023 Academy of Marketing Science Annual Conference(
- Chapter in Book/Report/Conference proceeding › Paper in conference proceeding
-
Mark
Making alternative proteins edible: market devices and the qualification of plant-based substitutes
(
- Contribution to journal › Article
-
Mark
Fashioning the Ecological Crisis : Sustainability and Feminism in Fashion Advertising and Communication in Contemporary Sweden
2023)(
- Thesis › Doctoral thesis (monograph)
- 2021
-
Mark
Failure of responsive regulation? : Pharmaceutical marketing, corporate impression management and off-label promotion of enzalutamide in Europe
(
- Contribution to journal › Article
-
Mark
Retailing and the re-qualification of goods: How second-hand products become valuable
2021) The Nordic retail and wholesale conference 2021(
- Contribution to conference › Abstract
- 2020
-
Mark
Selling women the green dream: the paradox of feminism and sustainability in fashion marketing
(
- Contribution to journal › Article
-
Mark
The Value in De-emphasizing Structure in Liquidity
2020) In Marketing Theory(
- Contribution to journal › Article
-
Mark
Who Is Marketised in Colour-Blind Sweden? Racial and Ethnic Representation in Swedish Commercials 2008–2017
(
- Contribution to journal › Article
-
Mark
Comparing Preferences towards Multiracial Advertising in Sweden and the US-Exploration through Eye-Tracking
2020) In Genealogy(
- Contribution to journal › Article
-
Mark
Sellable Stories. The Use of History in the Marketing of Heritage Plants and Gardens
(
- Contribution to journal › Article
- 2019
-
Mark
Spectacular language and creative marketing in a Singapore tailor shop
(
- Contribution to journal › Article
- 2018
-
Mark
Developer Marketing: The Essential Guide
Constantinou, Andreas LU and Sauvage, Nicolas (2018)
- Book/Report › Anthology (editor)
-
Mark
Shouting at the wall : Does negativity drive ideological cross-posting in Brexit Facebook comments?
(
- Chapter in Book/Report/Conference proceeding › Paper in conference proceeding
- 2017
-
Mark
Brand as Violence
2017) p.281-298(
- Chapter in Book/Report/Conference proceeding › Book chapter
-
Mark
Kunniga kunder ställer nya krav på handeln
2017)(
- Book/Report › Report
- 2016
-
Mark
On paratexts : An unsettling but important film about ...
(
- Contribution to journal › Article
-
Mark
Marketing for start-ups
2016) p.75-87(
- Chapter in Book/Report/Conference proceeding › Book chapter
- 2015
-
Mark
Images of Responsible Consumers: Organizing the Marketing of Sustainability
(
- Contribution to journal › Article
-
Mark
Inter-market variability in CO2 emission-intensities in tourism: Implications for destination marketing and carbon management
(
- Contribution to journal › Article
-
Mark
Det "nya" slottet i Berlin - politisk geografi och kommersiellt historiebruk
(
- Contribution to journal › Article
-
Mark
Rhetorical business : A study of marketing work in the spirit of contradiction
2015)(
- Thesis › Doctoral thesis (monograph)
- 2014
-
Mark
The slippery relationship between brand ethic and profit
(
- Contribution to journal › Debate/Note/Editorial
-
Mark
Att sälja hållbara produkter: Detaljhandelsföretagens strategier för att skapa mening och värde för kunderna
2014)(
- Book/Report › Report
- 2013
-
Mark
Interaction Design Can Be Replaced By Marketing
2013) 22nd Nordic Academy of Management Conference(
- Contribution to conference › Paper, not in proceeding
-
Mark
An exploration of leisure shopping in retail store environments: Illuminating meanings, manifoldness and dynamics in consumers shopping experiences
2013)(
- Thesis › Doctoral thesis (compilation)
-
Mark
Social responsible supply chain and packaging - A conceptual framework
2013) 25th NOFOMA Conference, 2013(
- Contribution to conference › Paper, not in proceeding
-
Mark
Globally standardized versus locally adapted packaging : A case study at Sony Ericsson Mobile Communications AB
(
- Contribution to journal › Article
- 2012
-
Mark
Socio-Cultural Retailing: A literature review
2012)(
- Working paper/Preprint › Working paper
-
Mark
Aviatik och journalistik: Flygbaronen och medierna kring 1910
(
- Contribution to journal › Article
-
Mark
Retailing Sustainability: Enacting responsible consumers
2012)(
- Book/Report › Report
-
Mark
Inside Marketing: Practices, Ideologies, Devices, D. Zwick, J. Cayla (Eds.). Oxford University Press, Oxford (2011), 357 pp.
(
- Contribution to journal › Review (Book/Film/Exhibition/etc.)
-
Mark
Mergers and acquisitions as embedded network activities
(
- Contribution to journal › Article
- 2011
-
Mark
Tiger talk and candy king: marketing of unhealthy food and beverages to Swedish children
(
- Contribution to journal › Article
-
Mark
How does Modernity Taste? Tomatoes in the Societal Change from Modernity to Late Modernity
(
- Contribution to journal › Article
-
Mark
Information Flow and Active Social Influence in Social Networks
2011) Interdisciplinary Workshop on Information and Decision in Social Networks 2011(
- Contribution to conference › Abstract
-
Mark
City Branding : a state of the art review of the current reserach
2011) 2nd Place Branding Conference, Branding Cities In Journal of Place Management and Development 4(1). p.9-27(
- Contribution to journal › Article
- 2010
-
Mark
The other side of enjoyment: short-circuiting marketing and creativity in the experience economy
(
- Contribution to journal › Article
-
Mark
Old fangs into new viewers: the American poster to Let the Right One In
(
- Contribution to journal › Article
-
Mark
Sex on the Beach: Tourismus und Tourismuswerbung
(
- Contribution to specialist publication or newspaper › Specialist publication article
-
Mark
Marketing and organisational innovations in entrepreneurial innovation processes and their relation to market structure and firm characteristics
(
- Contribution to journal › Article
- 2009
-
Mark
Marketing practitioners in service organizations; as rhetoricians “in service”
2009) EURAM 2009, 9th Annual Conference, "Renaissance & Renewal in Management Studies"(
- Contribution to conference › Paper, not in proceeding
- 2008
-
Mark
Status Spotting- A Consumer Cultural Exploration into Ordinary Status Consumption of "Home" and Home Aesthetics
2008)(
- Thesis › Doctoral thesis (monograph)
- 2007
-
Mark
Promoting rural municipalities to attract new residents: an evaluation of the effects
(
- Contribution to journal › Article
-
Mark
Strategisk kommunikation: En bok om organisationers relationer
2007)(
- Book/Report › Book
- 2006
-
Mark
Marketing and classical rhetoric
2006) p.201-215(
- Chapter in Book/Report/Conference proceeding › Book chapter
- 2005
-
Mark
A target group-specific approach to "green" power retailing: students as consumers of renewable energy
(
- Contribution to journal › Scientific review
-
Mark
Trick or treatment. Brokering biotech.
2005)(
- Chapter in Book/Report/Conference proceeding › Book chapter
- 2004
-
Mark
Viel versprechende Strandwelten: Ein Werkstattbericht zum Umgang mit Bildquellen am Beispiel früher Seebäderplakate
(
- Contribution to journal › Article
-
Mark
Consumers choice of organic versus conventional fruit and vegetables - The role of the grocery store
(
- Chapter in Book/Report/Conference proceeding › Paper in conference proceeding
-
Mark
E-bio ur ett marknadsföringsperspektiv - Diffusion och upplevelser inom FHP:s digitala projekt
2004) p.161-216(
- Chapter in Book/Report/Conference proceeding › Book chapter
- 2002
-
Mark
Collaboratively Learning Marketing: How Organizations Jointly Develop and Appropriate Marketing Knowledge
2002)(
- Thesis › Doctoral thesis (monograph)
- 2001
-
Mark
Designing Interactive Value Development: Perspectives and Strategies for High Precision Marketing
2001) In Lund Studies in Economics and Management(
- Thesis › Doctoral thesis (compilation)
-
Mark
Internet sales channel effects on packaging logistics methodologies
2001) 13th Annual NOFOMA Conference, 2001(
- Chapter in Book/Report/Conference proceeding › Paper in conference proceeding
- 1995
-
Mark
Horticulture trade and investment: a marketing perspective : opportunities for Queensland agribusiness
1995) In Agribusiness 2000 series Information series(
- Book/Report › Book