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- 2017
-
Mark
Can the white cat shine again? - The Puma Case
(2017) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20171
Department of Business Administration- Misc.
-
Mark
The Social Media Battle of the Younger Generation - Snapchat vs. Facebook
(2017) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20171
Department of Business Administration- Misc.
-
Mark
A reputational mass-crash for the Tour de France?
(2017) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20171
Department of Business Administration- Misc.
-
Mark
To Trump or Not to Trump: When Business and Politics Mix
(2017) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20171
Department of Business Administration- Misc.
-
Mark
THE EXAMINATIONS COUNCIL OF ZAMBIA: TRANSFORMING THE REPUTATION OF A GOVERNMENTAL INSTITUTION
(2017) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20171
Department of Business Administration- Misc.
- 2015
-
Mark
Adidas and the World Cup Sponsorship: Will Adidas Give FIFA the Red Card?
(2015) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20151
Department of Business Administration- Misc.
-
Mark
‘CAUGHT IN THE MIDDLE’ A case study of the boycott of Arla Foods in the Middle East
(2015) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20151
Department of Business Administration- Misc.
-
Mark
Am I a Barbie girl? Mattel’s fight for Barbie’s reputation
(2015) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20151
Department of Business Administration- Misc.
-
Mark
Burger Wars - case Burger King vs. McDonald's
(2015) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20151
Department of Business Administration- Misc.
-
Mark
The case study of Danske Bank: Profits before people
(2015) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20151
Department of Business Administration- Misc.