Marketing

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2024
Mark Selling Far-Right Extremism: New Forms of Far-Right Merchandise and Online Consumer Subcultures in Sweden
Askanius, Tina and Ulver, Sofia ^LU (2024)
- Chapter in Book/Report/Conference proceeding › Book chapter
Mark Gamification's role in fostering user engagement with healthy food-based digital content
Charry, Karine ; Poncin, Ingrid ; Kullak, Avreliane and Hollebeek, Linda ^LU (2024) In Psychology and Marketing 41(1). p.69-85
- Contribution to journal › Article
Mark Scientific collaboration amid geopolitical tensions: a comparison of Sweden and Australia
Shih, Tommy ^LU ; Chubb, Andrew and Cooney-O'Donoghue, Diarmuid (2024) In Higher Education 87(5). p.1339-1356
- Contribution to journal › Article
Mark Social media marketing activities, customer engagement, and customer stickiness : A longitudinal investigation
So, Kevin Kam Fung ; Li, Jing ; King, Ceridwyn and Hollebeek, Linda D. ^LU (2024) In Psychology and Marketing 41(7). p.1597-1613
- Contribution to journal › Article
Mark Affective Encounters in Consumption Spaces
Shahriar, Hossain ^LU and Ulver, Sofia ^LU (2024) 2024 Association for Consumer Research (ACR) Annual Conference In Advances in Consumer Research LII.
- Chapter in Book/Report/Conference proceeding › Paper in conference proceeding
Mark What motivates consumers to adopt controversial green mobility innovations? The case of shared e-bikes and e-scooters
Flores, Phil Justice ^LU (2024) In Technological Forecasting and Social Change 208.
- Contribution to journal › Article
Mark Balancing Research Security and Responsible Internationalization
Shih, Tommy ^LU (2024) p.16-23
- Chapter in Book/Report/Conference proceeding › Chapter in report
Mark New store formats and the complex task of evaluating them
Johansson, Ulf ^LU ; Hultman, Jens ; Bäckström, Kristina ^LU ; Egan-Wyer, Carys ^LU and Ulver, Sofia ^LU (2024) Nordic Retail and Wholesale Conference p.186-188
- Contribution to conference › Abstract
Mark The Hidden Persuaders: Exploring Pushy Patterns and Their Impact on Sustainable Consumption
Egan-Wyer, Carys ^LU and Rátkai, Anna (2024) Nordic Retail and Wholesale Conference
- Contribution to conference › Abstract
Mark Consumers’ online brand-related misinformation engagement : a weapons of influence perspective
Hollebeek, Linda D. ^LU ; Parts, Oliver ; Urbonavicius, Sigitas ; Riisalu, Rein ; Adomaviciute-Sakalauske, Karina and Jansson, Johan ^LU (2024) In Journal of Strategic Marketing 32(8). p.1415-1434
- Contribution to journal › Article

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