Marketing

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2023
Mark Retail as Unusual : Retailing in a time of extreme uncertainty
(2023)
- Book/Report › Report
Mark Debatt: Utvecklingen av Kinas ekonomi - utmaningar och möjligheter för svenska företag
Cappelin, Björn ; Shih, Tommy ^LU and Sjöholm, Fredrik ^LU (2023) In Dagens Industri
- Contribution to specialist publication or newspaper › Newspaper article
Mark Kinas ekonomiska utveckling
Shih, Tommy ^LU ; Cappelin, Björn and Sjöholm, Fredrik ^LU (2023) In REPORT
- Book/Report › Report
Mark Sycomorphism in city branding : The case of Amazon HQ2
Sullivan, Katie ; Rennstam, Jens ^LU and Bertilsson, Jon ^LU (2023) In Marketing Theory 23(2). p.207-223
- Contribution to journal › Article
Mark Why switch? The role of customer variety-seeking and engagement in driving service switching intention
Menidjel, Choukri ; Hollebeek, Linda ^LU ; Urbonavicius, Sigitas and Sigurdsson, Valdimar (2023) In Journal of Services Marketing 37(5). p.592-605
- Contribution to journal › Article
Mark Origins, motives and challenges in Western-Chinese research collaborations amid recent geopolitical tensions - Findings from Swedish-Chinese research collaborations
Shih, Tommy ^LU and Forsberg, Erik (2023) In Higher Education 85(3). p.651-667
- Contribution to journal › Article
Mark Consumers’ willingness to disclose their personal data in e-commerce: A reciprocity-based social exchange perspective
Degutis, Mindaugas ; Urbonavičius, Sigitas ; Hollebeek, Linda ^LU and Anselmsson, Johan ^LU (2023) In Journal of Retailing and Consumer Services 74.
- Contribution to journal › Article
Mark Öka andelen hållbar konsumtion genom att fokusera på rätt hållbarhetsmål i varumärkesarbetet
Anselmsson, Johan ^LU (2023) In Digital Competences of Swedish Brands. Working report series
- Working paper/Preprint › Working paper
Mark A critical typology of "good place branding" : Lessons from place-branding expertise
Bertilsson, Jon ^LU ; Sullivan, Katie and Rennstam, Jens ^LU (2023) p.213-226
- Chapter in Book/Report/Conference proceeding › Book chapter
Mark Collective and Individual Social Capital and the Impact on Incubator Tenants’ Graduation
Zhang, Li and Shih, Tommy ^LU (2023) In Journal of the Knowledge Economy 14(3). p.2692-2722
- Contribution to journal › Article

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